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FTC personalized pricing and compensation inquiry (2026)

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Law & policy information
Name
FTC personalized pricing and compensation inquiry
Jurisdiction
United States
Instrument type
Agency information-gathering orders
Bill / legal citation
FTC Act §6(b); Matter P246202
Legislative or adoption status
Orders announced October 28, 2026; study pending.
Effective dates
45-day report and 14-day contact periods run from individual service.
Last source verification
October 29, 2026 — full announcement and 15-page public template.

Overview

On October 28, 2026, the FTC announced Section 6(b) information orders to Delta, United, JetBlue, Lyft, Uber, DoorDash, Instacart, Target and Walmart. The study examines personal-data use in consumer pricing and gig-worker compensation. The Commission approved the orders 2–0; it described a study without a specific law-enforcement purpose. The inquiry does not establish violations or impose a pricing ban.[1]

Published order and scope

The published template, dated October 28, names a placeholder company. It requires a sworn report within 45 days after service and staff contact within 14 days. Most requests cover January 2023 through compliance; specified project questions reach back to 2021.[2]

Requests address pricing, job allocation, pay, personal-data inputs, testing, costs, benefits and disclosures. Defined methodologies include manual processes and software, rather than only AI. The worker definition excludes fixed-salary employees and hourly employees with fixed schedules.[2]

The order limits subsidiary-information collection to material already accessible or controlled, includes confidentiality protections, excludes individual customer records and communications from specification 23, and preserves ECPA limits. Sensitive information requires discussion with counsel; privilege claims require a log and production of unprotected portions.[2]

The public template does not establish individual service dates or a common calendar deadline. Its referenced resolution and separate production-requirements document were not included in the reviewed 15 pages; company-specific responses and later findings require separate verification.[2]

References

  1. ↑ FTC, “FTC Launches Personalized Pricing and Compensation Inquiry”, October 28, 2026; complete announcement reviewed October 29.
  2. ↑ 2.0 2.1 2.2 2.3 FTC, published special-report order template, Matter P246202, October 28, 2026, complete 15 pages including Attachments A–B reviewed October 29.