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News-July-09-2026
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== Google expands AI ad disclosures across Search, YouTube, and Discover == Google announced that users can open the My Ad Center menu on Search, YouTube, and Discover to see a "How this ad was made" notice identifying ads created or edited with AI.<ref name="google-ai-ads" /> Google said ads made with its own generative AI advertising tools will be labeled automatically in My Ad Center.<ref name="google-ai-ads" /> Google said advertisers can also use a manual control to label ads created with other AI tools.<ref name="google-ai-ads" /> Google said an AI label may appear directly on ads in markets where local requirements call for that disclosure.<ref name="google-ai-ads" /> The update is significant for AI law because it operationalizes AI-content transparency in a major advertising platform and connects voluntary platform labeling to jurisdiction-specific disclosure requirements.<ref name="google-ai-ads" /> ----
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